La Reina Elena Noodles and Sauces

Client: La Reina Elena Noodles and Sauces (through DTI Region IV-A)
Project: Brand Video

La Reina Elena is a Quezon-based MSME that is known for its pancit habhab noodles, spiced vinegar, and other local delicacies. Team VCS was able to work with La Reina and design new branding materials, including this video.

Here, we portrayed La Reina's colorful history, its high-quality products, and the story behind the new logo and packaging design. The use of colorful graphics, stop-motion effects, and festive scenery all come together to highlight what La Reina--and Pinoy fiestas--are all about!

DTI La Reina Brand Video