JAC Motors

Client: Jac Motors Philippines
Project: Key Visuals, Copywriting

JAC Motors is an automobile manufacturer that aimed to strengthen its presence in the Philippine market with the release of their latest car models, the S4 and T8.

#TeamVCS assisted in JAC Motors' online launch for their car models by designing the key visuals and creating taglines for their digital content. VCS highlighted the features of both the S4 and T8, emphasized its powerful and sturdy engineering, as well as its top-of-the-line safety features through futuristic visual elements that communicated a premium and modern vehicle created for today's driver. VCS went beyond the cars' technical features and put a spotlight on the experience that customers may have from owning and driving JAC Motor cars. By appealing to the emotional and practical connection of these cars with its audience, VCS was able to execute communication materials that made sure that JAC Motors stood out from its competitors.

Key Visuals

Mockup Design